Business Development Manager

Job Description:

Company: DF Lifestyle Limited (Trading as ‘DeFuture Education’)

Work Site: Auckland office located at Knights Road, Rosedale

Job Type: Full-time, Permanent

Hourly Rate: NZD$37 – $47

About the Role

Due to our rapid growth, DeFuture Education is seeking an experienced and dynamic Business Development Manager to lead our expansion and strengthen our partnerships in the education sector.

This is a permanent, full-time position offering a collaborative team culture, meaningful work, and opportunities for professional growth.

Key Responsibilities

1. Sales Strategy & Performance Management

   • Develop and implement strategic sales plans to achieve business-growth objectives.

   • Set clear sales targets and performance benchmarks.

   • Analyse market trends, competitor activities, and client needs to identify opportunities.

   • Lead, mentor, and motivate the team to deliver consistent, high-quality outcomes.

2. Marketing & Promotion Strategy

   • Plan and oversee promotional campaigns for DeFuture Education’s services and partner institutions.

   • Collaborate with marketing and communications teams to enhance visibility and attract prospective students.

   • Identify and manage partnerships and promotional channels to expand brand reach.

3. Brand Development & Customer Loyalty

   • Build initiatives that strengthen brand recognition and reinforce loyalty. Ø Develop engagement strategies that encourage repeat business and referrals. Ø Ensure consistent delivery of brand values across all client interactions.

4. Corporate Image & Public Relations Ø Represent the organisation at industry events, exhibitions, and conferences.

   • Build and maintain strong relationships with education partners, investors, and

   • stakeholders.

   • Support strategies that enhance the organisation's public image and credibility.

Skills & Requirements

1. Bachelor’s degree (or higher) in Business, Marketing, Education Management, or related field.

2. Minimum 2 years’ experience in business development, management, sales, or marketing.

3. Strong leadership, strategic thinking, and project-management skills.

4. Proven ability to build and maintain client and partner relationships.

5. Excellent communication, negotiation, and presentation abilities.

6. Multilingual ability is an advantage (especially Chinese, Japanese, Korean, or Vietnamese).

7. Reliable, efficient, and passionate about education.

8. Positive, friendly, and collaborative team player.

How to Apply

If you’re passionate about education and ready to make a difference, we’d love to hear from you. Please send your CV and a short cover letter outlining your relevant experience to info@defuture.co.nz. Shortlisted candidates will be contacted directly for an interview.